Facebook Advertising Works Fast
I decided to finally pursue some other advertising mediums for some of my websites and Facebook immediately came to mind. Facebook just recently allowed anyone to place ads on their site, and target them heavily. You can literally target any interest, demographic, network, anything. I figured I may as well give it a shot, and the nice targeting features should help with the conversions.
FB Works Fast
I created a simple ad in about 2 minutes, and it started running. Within no more than 3 minutes, (I'm not exadurating), I saw the following:
10,000 impressions! I was amazed, this was 3 minutes of advertising and I already had 5 clicks. Within about 10 minutes I had 20 clicks and over 30,000 impressions. Sure, it's not the best CTR, but this was just a quick little test ad. I'm sure with some ad optimization that will get better.
Another thing that makes this even crazier - this was a targeted ad. If I just unleashed it upon all of Facebook, who knows how many impressions/clicks I would get in the first 5 minutes. Crazy.